OpsGuardIQ

Build The System.
Remove The Friction.
Scale The Business.

Interest without a system is just wasted potential. We build what turns attention into revenue — for service businesses at every stage.

We build post-click and operational systems for service businesses — so the interest you've already earned actually turns into revenue, without guesswork, without starting from scratch, so you can focus on running the business — not working for it.

Built for your business specifically — not a template dropped in

Real execution, not recommendations — we build it, you run it

60-day money-back guarantee — if what we build doesn't work, we refund it

Real Results. Real Businesses.

What Changes
When The System Works.

Children's MMA Studio

Youth Combat Sports — Local Service Business

3 → 25+

Closed Per Month

50%

Ad Spend Reduced

What Was Happening

Leads were coming in but not converting. The follow-up was slow and inconsistent, interested parents had no clear next step after making contact, and nothing was reinforcing the decision between booking and showing up. The offer was also positioned too broadly — it wasn't speaking directly to parents looking for a children's programme specifically.

What Changed

We restructured the follow-up process so response speed became consistent — not dependent on someone being available. Built an engagement sequence between booking and show-up that reinforced the decision and reduced drop-off. Realigned the market message to speak directly to parents — positioning the studio as the clear go-to option for children's martial arts in the area. Backend ad configurations were also tightened to stop spending on traffic that wasn't converting, which cut ad spend in half while closings went from 3 to 25+ per month.

Mat Club — Combat Sports

Combat Sports Facility — Local Service Business

10+

Monthly Organic

Top 3

Search — 45 Days

What Was Happening

The business had no clear way for interested people to take a next step easily. Offer positioning was unclear — people landing on the page didn't immediately understand what made this club the right choice. Backend communication once someone committed was inconsistent, and the business wasn't showing up where people were searching locally.

What Changed

We clarified the offer and rebuilt how the business was positioned so the value was immediately obvious. Made the next step frictionless — anyone interested could find out how to get started without having to work for it. Improved the backend communication process so people who committed stayed engaged and informed. Google Business Profile was optimised alongside technical site work, which pushed the business into the top 3 local search results within 45 days — generating 10+ organic acquisitions per month consistently.

★★★★★

"We started getting high quality results within the hour of launching our first campaign. Shane captured my brand's message professionally and to the point where I thought I was writing everything myself."

Ray "The Thiiird"

Info Product Creator

★★★★★

"OpsGuardIQ is by far the go-to business if you want results. I would definitely recommend them over any other scaling business by far."

Brian

Owner, Cajun MadDog

★★★★★

"I spoke with Shane in regards to my wants and desires only a few times and he overdelivered. The turnaround time was also much sooner than expected — great experience and great results."

Giovanni

Owner-Founder, WeDoTints

★★★★★

"Very impressed with the details and how everything looks. There was clear communication from the moment I talked to Shane until completion. Highly recommend."

Raul

Owner-Founder, Ballo Detailing

Three paths. Pick the one that matches where you are right now.

Path 01

The FormLock Suite

Meet FormLock

Three Tools · One Path From Click To Close · Use One Or Stack All Three

FormLock is a set of conversion tools for service businesses — each one plugs a different leak between the moment someone lands on your page and the moment they become a paying customer. Lens shows you where your page loses them. Speed captures, qualifies, and routes the ones who reach out. Track teaches your paid ads to go find more people who actually buy. Start where you're bleeding — or run all three as one connected system.

Lens

Free Drop-Off Tracker

One line of code that tracks scroll depth and page exits on every visit, pinpoints the section losing people, and checks your layout against conversion best practices to suggest fixes.

Free forever · no card

Get Lens Free

Speed

Done-For-You Custom Intake

A custom intake built around your process — two-stage capture, qualifying questions, calendar and routing — so every lead is caught, filtered, and answered in under 60 seconds, with walk-aways recovered automatically.

$147/mo · 14-day free trial

See Speed Live

Track

Closed-Loop Ad Attribution

One line of code that fires a conversion only when a lead actually pays — so Meta and Google learn to chase real buyers instead of form-fillers, and your spend brings in more of who closes.

$47/mo · founders rate · first 100

Claim Founders Rate

All Three Together

Lens shows you where and why visitors are leaving, so you know exactly what to fix instead of guessing. Speed catches and qualifies the leads who do reach out and answers them in under 60 seconds, before they go cold. Track feeds every close back to Meta and Google, so your ads learn to bring you more buyers like them. Page, intake, ad spend — three leaks covered, one path from first click to closed deal.

Path 02

Custom Scoped — Nothing Predefined

AI & Automation
Implementation

Scope Defined With You · Built For Your Business

Operations running on manual work that should be automated. We build the AI infrastructure that removes the bottlenecks — from speed-to-lead to full operational systems — so the business scales without adding headcount.

"The business is growing but I'm doing more manual work, not less."

See How It Works

Custom build · scope-driven pricing · 60-day guarantee

Path 03

Post-Click Sprint

Running Ads
Not Converting

7-Day Sprint + 180-Day Accountability Window

Spending on traffic that isn't closing. The breakdown isn't the ads — it's what happens after the click. We fix that in 7 days.

"I'm paying for traffic but leads go quiet after the click."

See How It Works

7-day build · one-time fee · 60-day guarantee

Our Goal

Who OpsGuardIQ Is.

Somewhere right now, someone is looking for exactly what you do. They just cannot find you — or they found you and something got in the way. OpsGuardIQ exists to close that gap. We build the systems that make it easy for the right people to find their go-to provider — and easy for that provider to deliver on the promise without the business collapsing under its own weight. Every service business that thrives creates a ripple. Better outcomes for clients. More confidence for the owner. More value flowing through the economy. We think that is worth building for. And if we cannot solve the problem ourselves — we will point you toward someone who can.

Book A Fit Call.

Fill in your details, pick a time, and tell us where you are right now. We will point you in the right direction — no pitch, no pressure.

Your details

Pick a time

One quick question

OpsGuardIQ — Fit Call

Where Do You Need Help Most?

30 minutes · Fill in your details to unlock available times · 48hr minimum notice

Step 1 — Your details

First Name *

Email *

Phone *

Website *

Please fill out your details before choosing your time slot.

Step 2 — Select a date & time

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We build the systems that turn interest into revenue, operations into infrastructure, and effort into momentum — so the dream of running a business that works does not stay a dream.

Real work, in real time

Latest From The Build Journey.

Real Reactions

What Clients Say
When The Work Lands.

From clients across industries — unprompted.

Thanks man, I appreciate all the work you're putting into our business.

Well fucking done!

Thank you Shane, I really appreciate your input

Exceeeeeeded expectations

Hell yeah!!! I can't wait to see the response. Thanks so much man — let's do it!!!

I finally just looked at this! You ain't fucking around — I like that shit

It looks sick on the phone too!!!

Thank you for all this — I believe with you by my side we really could build this into something serious.

Looks awesome, I'm a little nervous but I'll get it done

I love them, I feel like we will get a bunch more in the next couple days. I think it's going great so far!

Oh it's already beautiful!

I just got another email — check that one out!

I like it a lot, it looks awesome

Fuck yeah I was expecting nothing close to this and it's been a very short amount of time

Direct message conversations from clients during and after completed work. Shared with permission.

Build The System.Remove The Friction.Scale The Business.

What ChangesWhen The System Works.

Latest From The Build Journey.

Build The System.
Remove The Friction.
Scale The Business.

What Changes
When The System Works.